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Stagecoach makes investment in eco-driving technology

Stagecoach has announced a multimillion-pound investment in a hi-tech eco-driving system for its bus operations in Scotland, England and Wales.

13,800 Stagecoach drivers will start using the GreenRoad system to help reduce fuel consumption and carbon emissions, improve passenger comfort and cut the risk of accident. Stagecoach is targeting a four per cent reduction in fuel consumption using the technology, which is being rolled out on its fleet of 6,500 buses outside London.

A key element of the initiative will be an EcoDriver incentive scheme giving employees the chance to earn ‘green points’ that are converted into financial benefits from a potential £900,000 annual bonus pot. The GreenRoad 360 system uses a dashboard traffic lights system to provide drivers with real-time feedback on their driving style, including speed, acceleration, braking, lane handling and turning.

Driving decisions are responsible for 90 per cent of all accidents and up to 33 per cent of fuel spend, according to research by GreenRoad. All Stagecoach drivers already undertake a Safe, Skilled and Fuel Efficient Driving training programme as part of a Certificate of Professional Competence.

Les Warneford, managing director of Stagecoach UK Bus, said, ‘We have worked closely with our employees to develop a system that is easy to use and will also reward excellent driving by our team. It will help deliver further benefits for our customers, reduce wear and tear on our vehicles, cut the cost of accidents, and help limit the impact of our operations on the environment.’

Published: 01 April 2011