Questionnaire Design
Why you should attend
- Questionnaire design is the most crucial part of effective survey research, and anyone responsible for creating a questionnaire will find the course beneficial.
- The course covers the rules of questionnaire design and provides guidelines and tips based on the hard-won day-to-day experience of a research agency.
The course:
- Sampling
- The questionnaire itself
- Question wording
- Types of question
- Satisfaction and loyalty research
- Conclusion